Noor
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Noor’s methodology is to create and curate objects of beauty for the home, repurposed from high-end offcuts of materials such as alabaster, marble, and pumice. Each piece is designed in the UK but is uniquely created by skilled craftspeople and family industries local to the materials being used. I aimed to create a contemporary brand identity, with a focus on the materiality that makes NOOR so unique. The design, imagery, and colour palette are all centered around the unique patterns and textures of the raw materials used to form the pieces.

Brand Identity, Print, Website & Packaging